SATURDAY, DEC. 6 + SUNDAY DEC. 7
11 am-5 pm
San Francisco County Fair Building
Golden Gate Park
Come Eat, Drink, Shop, Play, Connect, and Be Local at the 10th Annual Sunset Holiday Mercantile at the County Fair Building in Golden Gate Park!
Sunset Holiday Mercantile in 2025 which features TWO DAYS of artisan makers and vendors, plus live music, food, activities and more!
We are also partnering with Sharon Arts Studios and there will be a second room of artists. More details on that soon so stay tuned!
Admission is free! Come to the County Fair Building in Golden Gate Park, December 6th and 7th from 11 AM to 5 PM to join the fun.
Enjoy:
- 50+ Local Makers, Merchants, Artists and Vendors
- Food Artisans and Food Trucks
- Holiday themed photo booth
- Children + Family Activities
- Live Music
- Storytelling
- Community Causes
- Beer + Wine Tasting
- Free admission
Eat, Drink, Shop, Play, Connect, and Be Local with Sunset Mercantile.
Market Hours
Saturday, December 7 and Sunday, December 8
11am–5pm
Address
SF County Fair Building in Golden Gate Park
San Francisco, CA
Transportation and Parking
Muni: Lines 7, 44, N
No parking lot on site but there is street parking as well as a paid parking lot in Golden Gate Park. Street parking is also available outside the park.
Dogs
Animals or pets are not allowed inside the building with the exception of service/guide dogs (City Ordinance 603-81, Park Code 5.02).
Smoking
Smoking is prohibited on the Premises or any unenclosed property in the City and County of San Francisco under the jurisdiction of the Recreation and Park Commission.
Stay Connected
AFTER THE MARKET…
Let the magic of the holiday season continue into the evening at the 4th Annual Inner Sunset Holiday Lights Stroll!
DATE + TIME: Saturday, December 7th, 5 pm-8 pm
LOCATION: Inner Sunset Merchant Corridor
Connect and explore the unique small businesses of our vibrant Inner Sunset neighborhood. Featuring festively decorated and lit storefronts, living windows, live music, and in-shop events scattered throughout the neighborhood, jolly trolley rides from 2-8 pm, raffle and fun activities for all ages, including a scavenger hunt reaching into the outskirts of our merchant corridors.
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Trolley Rides: Enjoy a ride through the beautifully decorated streets of the Inner Sunset. Tickets Available here.
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Living Window Displays: Watch as actors bring festive scenes to life in shop windows.
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Live Music and Entertainment: Enjoy performances from local musicians and entertainers.
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Neighborhood Scavenger Hunt: Win prizes as you explore the neighborhood and complete scavenger hunt challenges.
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Photo Opportunities: Snap a picture with friends, family, or a festive scene along the stroll.
- Neighborhood-wide scavenger hunt- start at the info booth at 9th + Irving.
THE HOLIDAY LIGHTS STROLL IS A FREE EVENT. TROLLEY RIDES REQUIRE A TICKET. Rides take place every 45 minutes throughout the event. Purchase an advanced ticket to reserve your spot!
